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Practice Management Specialty Channel

David Edward Marcinko, MBA, MEd
Clinician Commentary
Public Relations in Podiatry: How Strategic PR Builds Trust, Visibility, and Practice Growth
02/19/2026
David Edward Marcinko, MBA
Public relations is more than publicity—it’s a strategic tool that helps podiatry practices educate patients, strengthen community relationships, and build long-term credibility.
Public relations is more than publicity—it’s a strategic tool that helps podiatry practices educate patients, strengthen community relationships, and build long-term credibility.
Public relations is more than...
02/19/2026
Podiatry Today
TAR Billing and Coding
Billing and Coding for Total Ankle Replacement Surgery
02/12/2026
Danielle N. Butto, DPM, FACFAS; Zachary Flynn, DPM, FACFAS
As total ankle arthroplasty expands to address increasingly complex deformities, surgeons must navigate strict NCCI edits and bundling rules to ensure accurate coding and reimbursement. Understanding when adjunct procedures are separately...
As total ankle arthroplasty expands to address increasingly complex deformities, surgeons must navigate strict NCCI edits and bundling rules to ensure accurate coding and reimbursement. Understanding when adjunct procedures are separately...
As total ankle arthroplasty...
02/12/2026
Podiatry Today
David Edward Marcinko, MBA, MEd
Clinician Commentary
Marketing, Advertising, and Sales Strategies for the Modern Podiatric Practice
01/20/2026
Dr. David Edward Marcinko, MBA, MEd
In an increasingly competitive healthcare environment, podiatric practices must balance clinical excellence with strategic marketing, ethical advertising, and patient-centered sales promotion.
In an increasingly competitive healthcare environment, podiatric practices must balance clinical excellence with strategic marketing, ethical advertising, and patient-centered sales promotion.
In an increasingly competitive...
01/20/2026
Podiatry Today
Practice Management
Beyond the Treatment Room: Innovative Income Strategies for Today’s Podiatrist
01/01/2026
Timothy Miller, DPM, FACFAS
As podiatric practice becomes increasingly complex and the cost of delivering high-quality care continues to rise, many podiatrists are seeking new ways to enhance financial stability without compromising clinical focus. Here, the author...
As podiatric practice becomes increasingly complex and the cost of delivering high-quality care continues to rise, many podiatrists are seeking new ways to enhance financial stability without compromising clinical focus. Here, the author...
As podiatric practice becomes...
01/01/2026
Podiatry Today
Jim McDannald, DPM
Podcasts
AI in the Front Office: What You Need to Know
12/12/2025
Jim McDannald, DPM
How can AI have a positive impact in front office tasks, and how can practices implement it responsibly and successfully? Also, where should it not be used? Dr. McDannald shares his thoughts in this episode.
How can AI have a positive impact in front office tasks, and how can practices implement it responsibly and successfully? Also, where should it not be used? Dr. McDannald shares his thoughts in this episode.
How can AI have a positive...
12/12/2025
Podiatry Today
Jim McDannald, DPM
Podcasts
Building Digital Trust
12/05/2025
Jim McDannald, DPM
Dr. Jim McDannald delves into the world of digital trust and discusses how this rapidly evolving space impacts podiatric practice.
Dr. Jim McDannald delves into the world of digital trust and discusses how this rapidly evolving space impacts podiatric practice.
Dr. Jim McDannald delves into...
12/05/2025
Podiatry Today
CTP News Desk
News

HMP Global’s Wounds Launches CTP News Desk, the Central Hub for Real-Time Updates on Cellular and Tissue-Based Products
11/19/2025
New digital resource provides timely CTP reimbursement, coverage, and policy updates to keep wound care professionals informed of key industry changes.
New digital resource provides timely CTP reimbursement, coverage, and policy updates to keep wound care professionals informed of key industry changes.
New digital resource provides...
11/19/2025
Podiatry Today
Elizabeth Piselli, DPM, and Alyssa Carroll, DPM, AACFAS headshots
Podcasts
Perspectives on the Private Practice Journey
10/10/2025
Elizabeth Piselli, DPM; Alyssa Carroll, DPM, AACFAS
In partnership American Association for Women Podiatrists, these two DPMs discuss how they chose private practice and the challenges of benefits.
In partnership American Association for Women Podiatrists, these two DPMs discuss how they chose private practice and the challenges of benefits.
In partnership American...
10/10/2025
Podiatry Today
Hinkes
Blog
How Would a Medicare Reimbursement Code for Annual Preventive Diabetic Foot Exams Impact Patient Care?
09/29/2025
Mark Hinkes, DPM, FACFAS, FAPWCA, DABFAS
Should comprehensive diabetic foot exams have their own code?
Should comprehensive diabetic foot exams have their own code?
Should comprehensive diabetic...
09/29/2025
Podiatry Today
Guests
Podcasts
Considerations in Clinical Office Attire
07/05/2025
Nicole M. DeLauro, DPM, FACPM, DABFAS, DABPM; Priya Parthasarathy, DPM, DABPM, FASPS
These two guests discuss their observations and patterns of what attire choices can reflect to patients and colleagues, whether COVID-19 changed this paradigm, and the practicality of how this impacts practice.
These two guests discuss their observations and patterns of what attire choices can reflect to patients and colleagues, whether COVID-19 changed this paradigm, and the practicality of how this impacts practice.
These two guests discuss their...
07/05/2025
Podiatry Today

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